Rebuild
everything
that matters.
Erika is the modern voice for women’s reinvention, identity evolution, and modern motherhood. CEO. 5× acquisition leader. Co-Founder of NEON ID. Founder of MOMumental Moments®.
The Reinvention Issue
A track record people notice.
Watch her shift a room in 90 seconds.
Fierce Lab Live · Yelp WIB
The modern voice at the intersection of reinvention, identity evolution, and modern motherhood.
She has lived the transitions she writes about. Pregnancy at 40. Motherhood identity shifts. Miscarriage. Early perimenopause. Divorce. Co-parenting. Blending a family of four boys. Each chapter demanded a reinvention she had not planned for.
For more than two decades, she worked inside early-stage companies and high-growth startups, leading teams through five acquisitions and helping women raise millions in funding. That operational credibility is woven into everything she creates.
She co-founded NEON ID, a personality science platform built on HEXACO. She is the founder of MOMumental Moments®, a trademarked movement honoring the moments that shape women’s lives.
“She is not a life coach. She is not a wellness brand. She is a woman who has built, broken, rebuilt, and emerged.”
Blended. Intentional. Four boys.
The reinvention is not theoretical. It is the family she rebuilt, the mornings she shows up for, and the boys who are part of every page she writes.
“The Co-Parenting Power Method® was not written from theory. It was lived.”
Join the women reading MOMumental Reinvention.
Subscribe Free →She doesn’t just speak. She sits at the table.
- ◆Pepperdine University Global Social Entrepreneurship & Change
- ◆HONE
- ◆Luminary
- ◆EllevateWagon
- ◆AiVacua
- ◆Top 50 Women Leaders of Virginia · 2023
- ◆Top 50 Women Leaders of Virginia · 2024
- ◆NAPW VIP Excellence in Business
- ◆President’s Club & Knights of the Roundtable
Top 50 Women Leaders 2024 recognized by Congresswoman Jen Kiggans
The record others have written.
Advertising Week · Yelp WIB
Fierce Lab Live · WDBJ7 · DC News Now
Led HeyMama as CEO through its acquisition by Luminary. Featured in Fortune’s business coverage of the deal.
Industry recognition for community building, brand development, and scaling women’s professional networks.
Recognized on The Women We Admire’s Top 50 Women Leaders of Virginia for two consecutive years.
Featured speaker on leadership, brand building, and the business of reinvention.
Featured at Fierce Lab Live on building companies and leading through major life transitions.
Featured speaker at the Women In Business Summit. Leadership and operator insight for a room of women founders.
TV feature on the Motherhood on the Resume Movement and its cultural impact.
Living Local DMV segment featuring the HeyMama community and its work for modern working mothers.
The publication for women rebuilding everything.
55,866 Readers · 33% Open Rate
Industry avg 21% · Every Tuesday, 9am ET
She does not give talks. She shifts rooms.
“Keynotes, panels, and conversations that change the trajectory of the room.”
Keynote · Panel · Virtual
Work With Erika.
Erika works with partners building something meaningful. Thoughtful. Values-aligned. Story-driven. Never transactional. All engagements begin with a conversation.
The Reinvention Suite
Erika’s signature body of work. Programs and experiences designed for women navigating identity, ambition, and what comes next.
Speaking & Thought Leadership
Keynotes, panels, moderated conversations, and executive retreats. Erika speaks with audiences, not at them.
Partnerships & Media
Brand partnerships, podcast features, editorial collaborations, ambassador roles. Every collaboration passes one test.
The proof is in the people.
Real words from readers, collaborators, and national press.
“Her remarkable blend of professionalism and genuine care sets her apart as a leader. Erika is not just a business leader; she’s a visionary who builds meaningful connections and fosters growth wherever she goes.”
“Erika’s experience in funding models, acquisitions, and org culture makes her a fantastic CEO, and her compassionate and empathetic approach makes her a natural-born leader.”
“Not sure how I got on this distribution/newsletter but grateful I did. I was laid off a week ago today and this really resonated with me.”
“We trademarked a movement called Motherhood Belongs on the Resume to tear down the cultural bias against mothers that’s impacting their careers, and recognize motherhood for what it is.”
“I loved this post and so needed the reminder. It is so true how we never feel ready and so we need to get out of our head and just do the thing. Thanks for writing this.”
“Love this. As someone who has struggled with the difference of fear and clarity and how they can also live together, I found it super helpful.”
“Encouraging women to add a mother title on the resume to highlight extra skills.”
“Her remarkable blend of professionalism and genuine care sets her apart as a leader. Erika is not just a business leader; she’s a visionary who builds meaningful connections and fosters growth wherever she goes.”
“Erika’s experience in funding models, acquisitions, and org culture makes her a fantastic CEO, and her compassionate and empathetic approach makes her a natural-born leader.”
“Not sure how I got on this distribution/newsletter but grateful I did. I was laid off a week ago today and this really resonated with me.”
“We trademarked a movement called Motherhood Belongs on the Resume to tear down the cultural bias against mothers that’s impacting their careers, and recognize motherhood for what it is.”
“I loved this post and so needed the reminder. It is so true how we never feel ready and so we need to get out of our head and just do the thing. Thanks for writing this.”
“Love this. As someone who has struggled with the difference of fear and clarity and how they can also live together, I found it super helpful.”
“Encouraging women to add a mother title on the resume to highlight extra skills.”
She didn’t just talk about digital identity. She co-built the platform.
NEON ID is a personality science platform built on HEXACO, one of psychology’s most validated frameworks. It maps who you truly are and turns that into content, communication, and connection that actually works.
12+ podcast features. The operator in conversation.
- MOMumental Reinvention PodcastLaunching June 3, 2026Coming Soon
- Leaning Into BeingApple Podcasts
- Leadership is FemaleSpotify
- Modern Mom ProbsApple Podcasts
- She Needs ProfitApple Podcasts
- The Jason Wright ShowApple Podcasts
- Authenticity MattersApple Podcasts
- The Social ImpactWebsite
- Grace & Ease ProductionsWebsite
- Married to the StartupWebsite
- The Divorce Etc... PodcastApple Podcasts
- UnconventionWebsite
- MOMumental Reinvention PodcastLaunching June 3, 2026Coming Soon
- Leaning Into BeingApple Podcasts
- Leadership is FemaleSpotify
- Modern Mom ProbsApple Podcasts
- She Needs ProfitApple Podcasts
- The Jason Wright ShowApple Podcasts
- Authenticity MattersApple Podcasts
- The Social ImpactWebsite
- Grace & Ease ProductionsWebsite
- Married to the StartupWebsite
- The Divorce Etc... PodcastApple Podcasts
- UnconventionWebsite
Get the essay that changes everything.
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